Girls' Generation Take Over New York For Latest Casio Endorsement Project 

Girls' Generation Take Over New York For Latest Casio Endorsement Project

Girls\' Generation continue to be the face of Casio\'s Baby-G watch collection.

For the Spring/Summer 2015 line, the girls took to the beach in American Apparel disco shorts and fun crop tops. For the Fall/Winter lookbook, the popular members were in the heart of New York City\'s Flatiron District. For their closeups, the idols posed with an old model car the color of mint. Their wardrobe included sleeveless knits, leather skirts, porous vests, and oversized sweatshirts by brands like Club Monaco and The Kooples.

According to a brand representative, "Girls\' Generation\'s maturity and fascinating aspects in the photo shoot matched well with Baby-G\'s \'Tough & Cool\' concept. We will continue offering consumers new designs that are futuristic and modern."

The new line will become available for purchase on Nov. 13. The featured digital watches are waterproof, have a 10 year battery life and are perfect for those with an active lifestyle because of their high durability.

In other fashion news, all of the Girls\' Generation members have been busy with individual campaigns and pictorials. For instance, Yoona modeled the latest Cartier jewelry in Marie Claire, Yuri looked lovely in Tommy Hilfiger Jeans ensembles for Sure and Seohyun took minimalism to a whole new level in Singles.

About the Author: Elsa is the founder, head writer, and editor of KPopBreak.com. In her website, she covers K-pop celebrity style, Korean actress beauty trends, red carpet appearances and Seoul Fashion Week news.

© 2015 KpopStarz. All rights reserved. Do not reproduce without permission.

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Tagged :  Girls Generation, Seohyun, Taeyeon, Tiffany, Hyoyeon, Yuri, Sooyoung, Yoona, Sunny, Baby-G

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